The comedy crabs come back to star in our second campaign to teach people how to use fertiliser the right way and protect our water ways.
In 2013 we won a pitch to develop a brand and campaign for the South West Catchments Council. You can read about the Home River Ocean project right here
Late in 2014, we were invited back to work with SWCC on the second Home River Ocean campaign. The crab slippers featured in the first campaign were a highlight with the client and audiences so the decision was made to bring them to life as the heroes of the new campaign.
Named Chrisso and Crusty, we developed the characters and the advertising concepts they starred in. Advertising media included TV, Online, Press and Print collateral.
Chrisso and Crusty are true professionals and genuine stars. Almost without ego (Crusty has his moments), the two lead actors were happy to mix with cast and crew and when the Director called ‘Action’ they went into the zone and delivered. Their performances are defined by perfect comedic timing and exceptional characterisation that adds serious impact to Home River Oceans’ key messages.
To watch the TV commercials, just click here